Answer: Duchy Originals from Waitrose
Duchy Originals from Waitrose (Formerly Duchy Originals) is a brand of organic food sold mainly in Waitrose stores in the United Kingdom, but also in Booths supermarkets and small independent stores. The Duchy Originals company was originally set up by Charles, Prince of Wales, in 1990 and named after the Duchy of Cornwall estates that are held in trust by the Prince of Wales. In September 2009, it was announced that a new arrangement had been agreed with Waitrose, this came into effect from August 2010 when products were relaunched along with a number of new lines under the Duchy Originals from Waitrose brand. This was as a result of an exclusive agreement between the two organisations. From the brand's inception in 1990, Waitrose had been its largest customer. Prior to September 2009, a selected range of Duchy Originals products had been widely available in most major UK supermarkets.
In September 2009 it was announced that Duchy Originals had agreed an exclusive deal with Waitrose, for Waitrose to originate, manufacture, distribute and sell Duchy products within the UK, whereby Waitrose plan to expand the current range of around 200 products to around 500, and will continue the tradition of donating royalties to charity. It was also stated that Charles, Prince of Wales would continue his involvement with the brand.
