Answer: The Swatch Group Ltd.
The Swatch Group Ltd. is a Swiss company and watch manufacturer. It was formed in 1983 through the merging of the two Swiss watch manufacturers ASUAG and SSIH, and took its present name in 1998 (formerly SMH Swiss Corporation for Microelectronics and Watchmaking Industries Ltd). The company is led by G. Nicolas (Nick) Hayek, Jr., son of the late co-founder and chairman Nicolas Hayek.
